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Vale Barqueiros announces the agreement that makes it an official partner of TCR Europe 2019. As a result of this partnership, the wine brand is already featured on the front windows of the 24 cars competing in the final races of the 2018 edition.
According to a press release, the brand already has “a long tradition of supporting motor racing”, through its support for national drivers such as Ni Amorim, Paulo Marques and César Campaniço. The wine brand has also been present at competitions such as the Dakar or the European GT Championship.
“This investment complements the strategy of projecting the brand and conquering new markets in Europe, following the success that our wines have enjoyed in various European countries, especially Belgium,” explains Miguel Faria, director of Sociedade Agrícola Herdade Vale de Barqueiros.